Earlier this week, Realme’s division for smart gadgets called TechLife teased that it is going to launch a new division that will solely focus on AIOT.
Yesterday, the company finally disclosed that the sub-brand will be called ‘D’. In the near future, TechLife’s sub-brand is set to launch a broad range of smart home devices. Moreover, Realme has planned a formal launch event next Tuesday (25th May), where we will see the first set of D-branded products.
During the announcement, Realme also revealed that it is looking for innovative partners to collaborate with. The company plans to co-create new smart home products. The criteria for the partnership include high user demand and uniform design language, quality, and experience. Realme will in turn share its R&D, supply chain, and quality assurance.
The company’s CEO, while talking about D, said,
We are super excited as D will be finally here in just a few days and it will be the first brand in our Realme TechLife ecosystem. We are confident that the brand will receive a lot of love from everyone, once they experience the different, new, versatile and exciting range of TechLife products.
More details about the new brand will be revealed at the launch event.